We all make assumptions.Entrepreneurs, executives, product managers, innovation teams, board members — no one escapes this. The problem isn’t making assumptions.The problem is trusting assumptions […]
Tag: decision making
The Four Types of Competitors and the Importance of Mapping Them in Business Strategy
Introduction Competition analysis is one of the fundamental pillars of strategic management. However, many organizations still limit their understanding of competition to companies that offer […]
Finding and Analyzing Competitors: A Practical Guide for Product Managers
Introduction Entering a market without understanding the competitive landscape is like navigating without a map. For a Product Manager, knowing who the competitors are, how […]
How to Size the Market: Approaches and Tools for Decision-Making
Introduction Understanding the size of a market is an essential step for any company or startup that wants to launch a product, attract investors, or […]
Users vs. Customers: How the Product Manager Should Navigate Between Two Types of Feedback
Introduction In the world of product management, one of the biggest challenges is balancing the needs of those who pay for the solution (customers) and […]
PM is not “the ideas person”: how to gather, decide, and prioritize what to build
Every product was once just an idea — or a pain point — in someone’s mind. That’s why so many people associate Product Management with […]
The 7 Phases of a Product Life Cycle: From Idea to Final Decision
A Practical Look at Product Lifecycle and Management Frameworks: Connecting Strategy, Execution, and Critical Decisions Introduction Every product — whether physical or digital — follows […]
Product Manager: The Art of Balancing Business, UX, and Technology
Introduction In an increasingly competitive market, creating products that truly stand out is not just a matter of good ideas or flawless execution. The secret […]
Shareholders’ Agreement: What It Is, What It’s For, and How to Structure Yours
Before starting a company with partners, do you know exactly what happens if one of them wants to leave, sell their share, or make decisions […]
The Importance of Variable Selection in Data Science and Decision Making
Introduction Data science and decision-making are disciplines that directly depend on the quality of the data and information analyzed. However, not all variables available in […]