In a world full of automated messages, forms, and generic invitations, getting someone to stop for a few minutes to talk — and share valuable […]
Tag: value creation
Five Essential Dimensions to Assess Your Company Against Competitors
In today’s business environment, competition is not just about offering the lowest price or the most advanced technology. The true differentiator lies in understanding where […]
The 7 Phases of a Product Life Cycle: From Idea to Final Decision
A Practical Look at Product Lifecycle and Management Frameworks: Connecting Strategy, Execution, and Critical Decisions Introduction Every product — whether physical or digital — follows […]
The Product Life Cycle
What Is a Product? Before understanding the life cycle, it’s essential to clarify what “product” means in the context of management and marketing. Broadly speaking, […]
Product Management: The Strategic Role Behind Successful Solutions
Introduction In an increasingly competitive and dynamic market, launching products is not just a matter of technology or marketing — it’s a matter of strategy. […]
The Strategic Role of ERP in the Digital Transformation of Companies
Introduction In a world increasingly driven by data and speed, it’s common to hear about digital transformation, automation, artificial intelligence, and innovation. Yet, little is […]






